About Unbound Logistics
Competitive Intelligence & Lead Capture
Our Story
Unbound Logistics was founded by two partners who saw the same problem from opposite sides of the table: logistics companies spending thousands on advertising with almost nothing to show for it.
Kyle spent nearly two decades in marketing leadership, managing multi-million dollar ad budgets and building lead generation systems that produced thousands of qualified leads every month. Keenan spent a decade building software platforms, data pipelines, and the kind of automation infrastructure that turns raw market data into competitive advantage.
Together, they built a system that does what no generic agency can: hyper-targeted Google Ads campaigns with a dedicated landing page for every keyword in every market you serve. Your competitors can't replicate it because it doesn't scale without the technology behind it.
Why We Built It This Way
After years in logistics marketing, we noticed something frustrating: every agency does the same thing. They create one landing page, target broad keywords, and wonder why their clients struggle to compete against companies with bigger budgets.
But here's the thing—you don't need a bigger budget. You need smarter targeting.
When a shipper in Denver searches "Colorado freight broker," they want to find a Colorado freight broker. Not a page about freight brokerage in general. Not a national company that happens to serve Colorado. They want YOU—the local expert.
So we built a system that creates one landing page for every keyword. Not grouped. Not generic. Hyper-specific to every search term in every market you serve.
Your national competitors can't do this. It doesn't scale for them. But for a regional logistics company? It's exactly how you win.
Kyle Senger
Lead Strategist & Partner
kyle@unboundlogistics.comKyle brings nearly 20 years of marketing leadership experience to Unbound Logistics. He has held VP-level marketing roles where he oversaw paid search, programmatic advertising, content strategy, and full-funnel lead generation at scale.
His background spans B2B marketing, brand development, media planning, and team leadership. He has built and managed marketing teams, directed national advertising campaigns, and developed the analytics frameworks that tie ad spend directly to revenue.
$5M+
Ad Budgets Managed
Managed multi-million dollar advertising budgets across Google Ads, programmatic display, and paid social for B2B organizations.
7,000+
Leads per Month
Built and scaled lead generation systems producing thousands of qualified leads monthly through paid search and content marketing.
$600M → $1B
Revenue Growth
Led marketing strategy during a period of significant organizational growth, helping scale revenue from $600M to over $1B.
Core Expertise
Keenan George
Software Engineer & Partner
Keenan is a full-stack software engineer with over a decade of experience building production platforms, data pipelines, and marketing automation systems. He designed and built the entire Unbound Logistics technology stack from the ground up.
Beyond Unbound, Keenan has co-founded and scaled multiple businesses, including a property management company that grew from zero to $50K in monthly revenue within three months using digital acquisition strategies he built himself.
602K+
Lines of Production Code
Architected and built the entire Unbound Logistics platform from scratch — market intelligence, automated campaigns, and client dashboards.
4,000+
Keywords Tracked
Engineered a competitive intelligence system that monitors thousands of keywords across 14 logistics verticals and 50 states.
$0 → $50K/mo
Revenue in 3 Months
Co-founded and scaled a property management company from zero to $50K monthly revenue in under 90 days through digital acquisition.
Core Expertise
The Extended Team
Beyond our founding partners, we work with dedicated specialists who execute on design, content, and campaign management.
Design Team
Creative & Visual
Crafting landing pages, ad creative, and brand assets that convert visitors into leads.
Content Team
Copy & Strategy
Writing compelling ad copy and landing page content that speaks directly to shippers and decision-makers.
How We Work
We run lean by design. No account managers, no layers of bureaucracy. When you work with us, you get direct access to the people doing the work. Kyle leads strategy and client relationships. Keenan builds the technology and data systems. Every specialist on our team is accountable for results.
This structure means faster decisions, lower overhead, and a team that actually understands your business—not one that rotates you between junior account managers every quarter.
Ready to see how we can help?
Book a strategy call and we'll show you exactly what you're missing.